What a great look.
Toyota to premiere Burrell's VENZA TV Spot 'Faces' during Super Bowl XLIII
This is big news. It's not everyday/year an African American company gets to launch a new vehicle let alone on the Superbowl. Congrats Burrell!
**UPDATE**
cred:
Burrell
Client: Toyota USA
Title, Length: Toyota Venza "Faces" 1x:30
Editor: Terry King
Production Company: Radical Media
Director: Antony Hoffman
Special thanks to:
Tamika Lee Robinson
Account Supervisor
(January 29, 2009) Toyota Motor Sales, U.S.A., Inc. has selected Burrell Communications' TV spot 'Faces' to debut during Super Bowl XLIII as part of the launch of its new vehicle VENZA. Burrell's 30-second Toyota VENZA spot 'Faces' will premiere in the first quarter during the first break of Super Bowl 43. The 'Faces' spot and its prominent placement during the Super Bowl will be used to support and extend the launch excitement of the 2009 Toyota VENZA and will be the kickoff of Burrell's 'Are You VENZA?' campaign.

"We wanted a spot that would help us introduce the 2009 Toyota VENZA to consumers who view themselves as multidimensional. We think the 'Faces' spot and the 'Are You VENZA?' campaign is a great complement to the overall launch," Dionne Colvin, Toyota National Manager Advertising.
Key Messages
-Burrell’s 30-second Toyota VENZA spot ‘Faces’ will premiere in
the first quarter during the third break of Super Bowl 43
-‘Faces’ was based on consumer research that helped to uncover
consumer insights that were the foundation of the creative for the
compelling ad and will be the first execution of the integrated ‘Are
You VENZA?’ campaign
-Research that combines cognitive neuroscience, anthropology and
sociology findings provided the imagery and consumer language that
allowed for a springboard for developing work.
**UPDATE**
cred:
Burrell
Client: Toyota USA
Title, Length: Toyota Venza "Faces" 1x:30
Editor: Terry King
Production Company: Radical Media
Director: Antony Hoffman
Special thanks to:
Tamika Lee Robinson
Account Supervisor
(January 29, 2009) Toyota Motor Sales, U.S.A., Inc. has selected Burrell Communications' TV spot 'Faces' to debut during Super Bowl XLIII as part of the launch of its new vehicle VENZA. Burrell's 30-second Toyota VENZA spot 'Faces' will premiere in the first quarter during the first break of Super Bowl 43. The 'Faces' spot and its prominent placement during the Super Bowl will be used to support and extend the launch excitement of the 2009 Toyota VENZA and will be the kickoff of Burrell's 'Are You VENZA?' campaign.

"We wanted a spot that would help us introduce the 2009 Toyota VENZA to consumers who view themselves as multidimensional. We think the 'Faces' spot and the 'Are You VENZA?' campaign is a great complement to the overall launch," Dionne Colvin, Toyota National Manager Advertising.
Key Messages
-Burrell’s 30-second Toyota VENZA spot ‘Faces’ will premiere in
the first quarter during the third break of Super Bowl 43
-‘Faces’ was based on consumer research that helped to uncover
consumer insights that were the foundation of the creative for the
compelling ad and will be the first execution of the integrated ‘Are
You VENZA?’ campaign
-Research that combines cognitive neuroscience, anthropology and
sociology findings provided the imagery and consumer language that
allowed for a springboard for developing work.
Got2b: Hair
cred:
CLM BBDO, Paris, France
Creative Director: France Bizot
Creative Director: Gilles Fichteberg
Creative Director: Jean-François Sacco
Art Director: Sophian Bouadjera
Copywriter: Laurent laporte
Photographer: Félix Larher
Retoucher: Spark Link
El Universal / eluniversal.com.mx: Obama
Huh...
wha...
why?
Asses are on order...
I didn't give 'em the full booty...
They got off with a one ass warning.
cred:
BBDO, Mexico
Executive Creative Director: Héctor Fernandez
Creative Director: Agustín Esteban
Art Director: Alex Galván
Copywriter: Daniel González Milán
Black Ad Creator Series Part III: Andrew Thompson "the Beast"
An experimental mind and an alchemist's heart born in the body of an adventurer with a freaky cyborg-like wireless mouse for a hand. That's my reoccurring nightmare of the guy I'm going to have to pitch against. I know it's over the top but, I set the bar high so I never run into this guy. I'll be damn if some Dr. Design Frankenstein didn't go and push the power on button on this dude's back. Andrew Thompson all over the place with ballsy manifold talent to spare. He's worked with the who's "poo" of agencies; R/GA, Euro RSCG, Digitas, Grey Interactive, EVB, Razorfish, Jesus & Moses to name a few.
Andrew's work is consistently layered and inventive. The choreography of design between light and crisp Target motion graphics and his illustration work is formidable.
I particularly like the whimsical nature of the illustration work. It's funny in its proportions and subject matter while the illustrator himself never sacrifices message for style. Andrew makes the illusive attention getting funny seem easy without degrading the subject or the brand.
In my final analysis this dude is sick, as in ill. Like multiple personality designer disorder. I mean who the "F" goes from serious illustration (for commercial use) to web design/development to art direction to animating the retail application of Microsoft Surface touch-and-recognition table technology. We all want to but, Andrew Thompson does it.
See more (like the insane illustrated metro cards) at:
http://atslopes.com
props:
Andrew Thompson
Kiss My Black Ads featured in STEP Inside Design Magazine
We got a mention from the cool people at "Step Inside Design" Magazine. The article was written by the venerable Michelle Taute and it goes a lil' somethin' like this... Hit it!
MINORITY REPORT
Unlike corporate diversity training, Kiss My Black Ads brings a sense of humor to the topics of race and marketing. This new blog features work for, by and of multicultural people, and you’ll find wincingly bad vintage ads right along with the latest slick efforts from Nike. “The focus is reaching out to other African American creatives and saying, ‘We’re out here,’” says Craig Brimm, the blog’s author and the creative director behind boutique shop Culture A.D. in Atlanta. The site is a fantastic source for inspiration, and in a perfect world, your boss would let you out of that diversity workshop just for reading it. http://kissmyblackads.blogspot.com
It's also the "Emerging Talents" issue, it's not to be missed. Terry Lee Stone writes, no, composes, no, orchestrates a bangin' ass symphony of the up and coming designeratti. Keep kissing up on your job because these guys are making us all look a little rusty! On newstands now. I will feature the some of the talent here.
cred:
Step Inside Design
Pepsi: Fo Sho
Really? Most certainly. Most assuredly. For certain. For sure. Fo-shizzle? There is a very fine line to walk when using slang in ads. Do you wait until a phrase is a part of the common vernacular? Or do you go super targeted for a slightly defined burgeoning market with esoteric terminology? It's hard to say. This was a little bothersome for me. I know a lot of people like this but, I wonder how many people were offended by it.
I've already made an ambigous statement about the new Pepsi logo.
Miller: One Second Ads
High Life 1-second ads that didn't make the cut
Miller fires of a smart ass campaign to harass and out viral all the other beer commercials in the Superbowl line-up. The cleverness is that they do it all in "one second"! Somehow I could watch these silly spots all day.
Catholic group uses Obama for a pro-life ad
Fearful that Barack Obama might bring this country out of the Stone Age yet, CatholicVote.org has put together this pro-life ad, which asserts that, had Obama been aborted, he wouldn't be president today. Bravo, fellas. According to the Catholic group's executive director, "The purpose of our new ad is to spread a message of hope about the potential of every human life"—even if the prospects look grim at the beginning, as Obama's did. I'm not quite in agreement with the reader of this story who summed up the ad as "argu[ing] in favor of buying lottery tickets because at least a few of them will be winners," though I did think that was a pretty good line. But the criticism from the article's writer, David Waters, that the ad is "disingenuous" and "exploitative," sounds about right.
—Posted by David Kiefaber
Published on January 23, 2009
Filed under Abortion, Barack Obama, Kiefaber, Religion
ripped from:
adfreak
Question: Couldn't this same baby have been born Charles Manson? I'm just asking.
...alas, the ass...
Crown Royal: Jazz Music
I'm the first to say Jazz bands in commercials is over used and often under conceived. But Grey does it about as good as it can be done. It's the subtext that's often missing from other "Jazz" featured spots. Here there is actually a reason and story told that makes this spot attention worthy and somewhat captivating. This is in direct opposition to the commercials that use the genre to say "this is something African Americans do" & aren't we clever to use it. The atmosphere in the club, the lighting and the music itself, though often done well, in this instance are really well rendered and enliven the message. The narration feels good and though the writing smells a tad cliche together they work.
cred:
Grey
CADBURY
The song is "Don't Stop the Rock" by Freestyle (1985)
cred:
Fallon
creative: Nils-Petter Lovgren,
production company: MJZ London
director: Tom Kuntz
Photo Illustration: Sanjay Kothari
Sanjay is a photographer who produces incredibly moving images. After shooting he then does all of the amazing photo illustration work. The ones below are more commercial but, none the less technically proficient and artistically vibrant.
I gotta use this guy! This is pretty cool.
cred:
Sanjay Kothari
More @ http://www.sanjaykothari.com
Illustration/Design: Özlem Özgen aka SoulOff
It’s been a twisting road so far in terms of Özlem’s career. Although she studied cinema and television at university, she found herself more and more attracted to illustration, and shortly after graduation decided to follow her passion for design as a permanent career.
“I’ve been freelancing under the name Souloff for about two years now, with clients mostly in the clothing/fashion and music industries,” she says. Her mainstays are Photoshop, Illustrator and Flash in various combinations, though she has also been experimenting with handwriting and scribbling.
She says her main source of inspiration is music. “Ninety-nine per cent of the time, I’m listening to music while I’m working. I’m influenced by anything that has soul. For me, it’s something more than a job. As the lyrics say, ‘It’s a spiritual thing, a body thing, a soul thing.’”
I don't have much info about this young lady but, her work is Glama-Sexy-Juicy! I meant that.
Oh, she's a libra, whatever wonderful thing that may mean.
...and she provides us with our friday time waster. An immaculate mind spacer piece of animation. The moral of which, if I explained it to you well, your brains would ooze from your head and gel on the side of your neck.
cred:
Özlem Özgen
SoulOff
& http://suppanova.blogspot.com
Location Ankara, Turkey
Job Designer/illustrator
Contact www.souloff.com
Software Photoshop, Illustrator, Flash
Bush Ads (I mean Satire Ads).
This print campaign for a Belgian satire magazine called HUMO may not be timely, funny or original, but there is something just right about including Bush in the line up with some of the world's bestest bad guys. Can I get an Amen?
rrrrrripped from:
http://shaunwill.blogspot.com
Young Jeezy - Circulate - Behind The Scenes
Here's more of the music business flirting with the idea of a solemn marriage with advertising. As I said before music is homeless. Advertising on the other hand has more homes than John McCain to live in both online and off the internets. All music is soon to be released directly to corporations for mass consumption.
Vanish-Ink Laser Tattoo Removal: Mr. Roarke
cred:
Marked for Trade, Charlotte, USA
Creative Director / Art Director: Phil Jones
Copywriter: Ryan Coleman
Royco: Chicken cube, Cow cube
cred:
Mccann Kenya, Nairobi, Kenya
Creative Director: Inam kazimi
Art Director: Martin mwangi
Copywriter: Inam kazimi
Other additional credits: John Gitonga
Berlitz language school: Yes we can
The last word is the Hebrew word for “Yes,” and is read “Ken.” This ad is a play on the phonetics of the 3 languages word for Yes and if you read them aloud the would read “Yes We Ken.”
cred:
Grey, Tel-Aviv, Israel
Executive Creative Director: Yonatan Stirin
Creative Director: Moti Rubinstein
Copywriter: Uri Shoham
Art Director: Karin Gross
Pattex Everlasting Glue: Elvis, Marylin, Ali
cred:
DDB, Duesseldorf, Germany
Chief Creative Officer: Amir Kassaei
Executive Creative Director: Eric Schoeffler
Creative Directors: Dennis May, Kristine Holzhausen
Art Director: Gabriel Mattar
Copywriter: Ricardo Wolff
Illustration: Sant Animação e efeitos
Post production: Digital
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