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URGENT GENIUS is a weekend long ad/design contest for the world

The Urgent Genius Weekender is a competition designed to explore these questions. Teams from all around the world including Australia, New Zealand, Singapore, India, China, USA and the UK will have 48 hours to make content related to a trending topic that's popular in their country or around the globe. At the end of the 48 hours, you'll have 7 days to share your infographic, film, website, YouTube mashup, game or photo-blog with the world. The team with the most likes/retweets/views wins. What's in it for you? Global recognition. Plus, the best stuff will be featured in a talk given by iris Worldwide's Grant Hunter and Jon Burkhart at South By Southwest Interactive in March. The most shared work will also be included in a book to be published in Autumn 2011. Other prizes we're working on include commissions from top production companies in your home country.

See the entry video after the bump.
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