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VW Polo: Tough. Beautiful. Polo

This is the new Volkswagen Polo commercial ‘Last Tango in Compton,’ from DDB UK and award winning director Jonathan Glazer (of Guinness Surfer, Sony Paint and Levis Odyssey) from Academy Films.
Shot in north London ‘Last Tango in Compton’ stars two of the world’s best Tango dancers – Gasper Godoy, Argentinean Tango World Champion, and partner Manuella Rossi, the world number two. The pair dance a specially choreographed routine overseen by one of the world’s foremost choreographers with a unique, simultaneous set-up of over 20 different camera’s following their every move.

That's Cross Cultural!




cred:
DDB, London, UK
Executive Creative Director: Jeremy Craigen
Copywriter: Dave Henderson
Art director: Richard Denney
Account Planners: Leo Rayman, Tom Lloyd
Production Company: Academy Films
Director: Jonathan Glazer
Director of Photography: Dan Landin




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3 comments:

Blutopaz said...

Wow. I need a cigarette and I don't even smoke. Love the multi-camera concept too, thanks for posting!

Amanda said...

Great creative! I totally see the value of emotionally connecting with your consumer, but it's a lil bit of a stretch considering it's supposed to be an ad for a car. #justsayin lol

Anonymous said...

Nice legs! #justsaying