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When is driving a compact sedan like riding around on a black man?

?
This is just wrong for so many reasons. But I will resist to rant. O.K. well maybe just a list of the stereotypical subliminal and surface imagery & infractions:
  1. Having nasty public sex on a brother's head is just wrong and did I mention nasty?
  2. The inferior black male concept
  3. Black people as animal 
  4. Black male as metaphorical machine or tool
  5. Servitude (indentured, enslaved or otherwise)
  6. Black people as inanimate object
  7. Strong black buck syndrome
  8. Black skin/culture/persona as standard or metaphor for cool (I still kinda like that one)
  9. Black person as a non thinker
  10. Black person as sexual object
  11. Did they get pulled over for just driving a black guy?
I think it's not that serious to the learned and/or evolved mind. But harmful to those who don't have the filters to see the racial stereotypes and subservient overtones in the ads. It's the preponderance of this type of subtle and not so subtle message that begin to tell an innocent or under developed mind things about their position, lot and suggested  predestined course in life.

Are their more? Have any ideas or thoughts about what I left out?



Comment and I'll post them here. https://sites.google.com/site/mayuradocs/PinIt.png

6 comments:

beauty15 said...

I think its more of a compliment to how cool black folk are...we're stylish, smooth and sleek in black...just like your Fiat....hmmmm maybe....lol

I like the one about being pulled over for being black...

Nia Richardson said...

Race Relations 101: Black people are cool and reliable. Take advantage of that whenever possible.

FilthyGrandeur said...

i'm sorry...what year is this again??

i want to know what person thought that this ad was okay, but i know it's actually a group of people to blame, and then i get angrier.

to add to what you already said, these ads are total fail. having any person symbolize a car makes no sense for a CAR COMMERCIAL; make it a black man carting about douchey-looking white people on his head, and it's senseless AND racist! wheee!

Unknown said...

2010; lets here it for progress on race relations everybody

*clapping very very slowly

Craig said...

we've come a long way.

Chai said...

I found absolutely no humor watching any of these spots...and honestly couldn't press play after watching the second.
Do I need a car commercial to prove to the world I'm 'cool.' (?) Guaranteed, this is the type of ad that will get all races talking, but not necessarily communicating re: the obvious or for some, not so obvious racial stereotypes...just bizarre all around. Who gives the 'ok' for these types of ads in the first place?!!