PUMA & Alexander McQueen Raw Power Film Competition

SHOWstudio invite you to collaborate with Nick Knight, Alexander McQueen and PUMA in a unique competition designed to push the boundaries of filmmaking and fashion imagery creation to the very limit.

Raw Power competition offers young filmmakers, artists and directors the chance to create a video short by splicing their own unique film material with footage captured during Nick Knight's 'Crane Vs. Tiger' shoot for the Alexander McQueen PUMA S/S 2010 campaign.

One winning filmmaker, chosen by Nick Knight and Alexander McQueen, will be commissioned to direct the Alexander McQueen PUMA Spring/Summer 2010 art movie, previewed on major fashion websites and visible in key fashion department stores and boutiques worldwide from January 2010.
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