McDonald's: Back in the Day

Something about that song .... juuuuuust aint right. But, But, It's an interesting juxtaposition.

I don't hate it. It just leaves a little something to be desired. But I like that they did it. Will it work for the consumer? It looks as if it's probably not directed at an African American target. That's actually what I like about it. The handling of the African American talent is not heavy handed or forced, it feels natural. They really sell a feeling. A slight feeling, but a feeling. I mean it is tea.

I wonder what my non African American friends think about this? Is this a good spot for the audience/ Or is it just so-so?

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