Pepsi & Mountain Dew Throwback

Coming soon, Pepsi Throwback and Mountain Dew Throwback, sugar sweetened versions of the soft drinks with retro labels.

Throwbacks huh?

I think they are really regretting that new logo. They really, really wanna go the whole "New Coke – Classic Coke" route and get a huge bounce in sales after a rebrand/reformulate nightmare (sans the reformulate). I'm on to you Pepsi. The Carmel Colored Connoisseurs invented the remix. We know the game. We also put "throwback" into the lexicon of hipness you so casually toss around. Well, enjoy it we've moved on.

(These are just jokes... I'm here all week)

Hustled from The Dieline
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