African American Market
White creative teams are all like " ... a life of courage and a commitment to something greater than themselves..." and let's use some classical sounding horns with a funky slow blues beat as not to be too... well you know white.
Black creative teams are all like "... don't quit, if you quit now you'll always quit in life..." let's exploit that whole black people can't swim thing. Oh yeah, let's have a recollection of some that ol' Louis Gosset Jr. drill sergeant riding his ass, for good measure.
Who did it best? https://sites.google.com/site/mayuradocs/PinIt.png