Kitchens of Africa was created with one simple mission - to introduce the diverse and exotic cuisine of Africa to the rest of the world. It's a bold idea, but no more bold than the flavors found in that continent's unique foods. By using our simmer sauces and jerk pastes, African cuisine can be easily prepared at home with fantastic results over and over again. Our products eliminate the endless ingredient sourcing, lengthy prep work and countless hours of slow cooking. What once would have taken you hours to make, can now be on your dinner table in minutes.
I think the concept of 'Africa in a bottle' is fantastic. It's convenient and most importantly accessible to all. It simplifies our complicated and often unappealing dishes to the Western eye.
I hope one day Kitchens of Africa can expand into soups. I have seen some scary okra soups in my lifetime! Ones which looked like all the animals of the ocean were captured for the soup, making it look like a swamp. Making if difficult to identity was exactly was going into your mouth - fish, crab leg or just bones, or even pork!!!
I can't wait for the day when I walk into a grocery store and see Kitchens of Africa on the shelf.
PACKAGING DESIGN: TRIDIMAGE (ARGENTINA)