Very strong, in fact it's 12% alcohol by volume. So what does that mean to you? Well, for starters you can get drunk faster, you can make even worse decisions and you can ruin your community in the process but feel great doing it. Mmmm, New Blast is coming your way fast.
But don't let me get you twisted, that's what new Blast is for. Click this here link right here and see how the culture pimps plan to roll out on your soul this summer.
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3 comments:
I think this is absolutely despicable. They is going to be throwing a GANG o' money at this product and it's going to be all over the 'hood. They say it's targeted to hipsters? Well, where are the hipsters living now? Brooklyn, Oakland, hood-type areas. Dug a bit deeper and the agency is Cashmere (mostly Asians) outta the West Coast. Now a buck is a buck but but to sell out a community (and no, I'm not overstating) because your folks don't live there? That's irresponsible and imho, just straight evil. From the candy colors, the Bubblicious logo and the usage of Snoop (why SNoop WHHHY!) it's clearly targeted to the youths. It's nothing a grown-ass man would even CONSIDER drinking! Oh, the Devil doesn't even try to hide his horns anymore.
Devils.
The packaging alone will get this product pulled from the shelves. It looks too juvenile. If protesters ultimately killed Spuds Mackenzie and Joe Camel, this product should have a short life too. If it survives, it will actually say a lot about the racism out there (i.e., Joe Camel and Spuds going after White kids is unacceptable; but it's OK for Colt 45 to target Black kids?).
One more trivia point: In the past, the two largest audiences for malt liquor were always low-income minorities and White college students. The stuff delivers a cheap, high-octane buzz.
It certainly looks candied and aimed at the youth. And those flavors are straight bubble gum. This will be interesting to see how it plays out. Other candy flavored brands of malt liquor are already under fire.
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