The damnamic-duo of Fred & Farid, art director and copywriter team turned agency puts fire in the hole for Wrangler. This latest evolution of the 'We are animals' campaign features actual stunt people displaying the adventurous rugged wear of the Wrangler denim while screaming, "Please notice me!" The shots were captured by photographer Cass Bird. Some people just get to do any damn thing. I don't get it, but they do get my attention. Mission accomplished?
More fun after the bump.