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This is what I believe to  be the first General Market print ad for Jeep since GlobalHue was put in the driver's seat.


Yup.





Thanks HJ.
cred:
GlobalHue https://sites.google.com/site/mayuradocs/PinIt.png

2 comments:

omar said...

Eh. When a new agency takes over a car account, it's usually more noticeable. Like when Goodby replaced The Richards Group on Hyundai. Or when Cripsin replaced Arnold on VW. I'm rooting for Global Hue, but so far, this shit is boring.

Craig said...

Omar, I'd like to see a little more happen here too. I wonder if the people at GH were excited by this campaign or forced into a corner by the new people at Chrysler. Every now and then I get folks from the agency with a few comment giving us some insight. This time... not so much.

I've seen a bit of the other work coming out of other shops and i has been tepid at best. Maybe when the economy is cold and the client is cool, tepid is the new hot.