One concept, one face, one supermodel. A no-nonsense message for a brand whose strong point is its identity. Alek Wek, Sudanese by birth but a Londoner by adoption, is the face of the new fall/winter 08/09 Reca Group advertising campaign.
See his portfolio here. https://sites.google.com/site/mayuradocs/PinIt.png
1 comment:
The girl is gorgeous so it makes since. Still I recognize that it is a bold move.
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