Can African-Americans use our purchasing power to change the Black Community and the world? The video includes statistics about Black purchasing power, wealth, spending habits and opportunities for greater cooperation within our community.
Can African-American Purchasing Power Change The World?
Can African-Americans use our purchasing power to change the Black Community and the world? The video includes statistics about Black purchasing power, wealth, spending habits and opportunities for greater cooperation within our community.
Blade Runner meets Blaxploitation! SOUL MAN™
SoulMan is a hot forthcoming film about a black spy in the future, that's all I know and that's just a guess. See the trailer after the bump.
Was the first Punk Rock Band Black?
Late last night while watching the Carson Daly, my favorite interviewer right about now. He introduces this band called Death, and I'm like Death? That's some f'd up ish. Why would anybody call themselves Death? The Carson talks about them being Punk Rock before Punk Rock and my ears perk up. Then Daly mentions they were rocking back 1973 in Detroit, destroying popular sounds and killing all conventions, and I'm like yeah, woooord. Then dude drops that they were black and I'm gone, right. But not so quick, Then they play this mind grinding music and I lose it! I don't know what 'it' was, but I lost that sh*t at that very moment.
Here's what I love so much about Black Culture; It's always been more Rock and Roll than Rock and Roll, More Hip Hop than Hip Hop, more Jazz than Jazz and waaaaay more improvisational, spiritual, eclectic, eccentric, moving and powerful than a gospel remix with a funky drummer track and an auto-tuned Mahalia Jackson!
Here's a great interview with Death at 2010 SXSW. Click the link to hear a little bit more of the Punk Rock roots music.
Black Moses Barbie
Freedom; accessories sold separately. This may be the most inventive and fearless comedic commercial spoofs I've seen in a while. This two spots and a proposed third were all done by Pierre Bennu and they work on so many levels. They were created to celebrate, deconstruct and re-envision images of people of color in commercial and pop culture. Well, this is the kind of re-invention I'd like to see a hell of a lot more of.
See a second spot after the bump.
Solidarités International: Water Ink
To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water. Today, it is estimated that 3.6 million people, including 1.5 million children under the age of 5, die every year of diseases borne by unhealthy water, making it the world’s leading cause of death. Yet the public isn’t aware of it and political leaders do not demonstrate the drive it takes to end the terrible deaths. The campaign calls on journalists to spread awareness of this scourge and appeal to readers to sign a petition that will be personally handed to the French president during the 6th World Water Forum in March 2012. To evoke the silent and invisible threat of unhealthy water, BDDP Unlimited opted for a minimalist approach that is both visually appealing and surprising, using water and ink exclusively. The spot shows the power of ink to reveal the invisible. The spot, created by BDDP Unlimited, produced by Hush and directed by Clément Beauvais, a young director, illustrator, musician and photographer. His multiple talents and mastery of various techniques enabled him to both create the drawings and direct the spot. The campaign will be seen from mid-March on TV, in cinemas, on the Internet and in print. A dedicated web site, www.votregouttedeau.org, will gather signatures for the petition.
cred:
BDDP & Fils, Paris, France
Creative Director: Clément Beauvais
Illustrator: Clément Beauvais
Production Company: Hush Studio
Creative Director: Clément Beauvais
Illustrator: Clément Beauvais
Production Company: Hush Studio
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Rising Up, Reaching Back ™
Please nominate a deserving professional of color, diversity champion or companies who have risen up and reached back!
The 2011 ADCOLOR® Award in the following categories:
- The Rising Star Awards
- The Change Agent Awards
- The Innovator Awards
- The Legend Awards
- The MVP Award
The 2011 ADCOLOR® All-Star Award and The GLAAD® ADCOLOR® Professional of the Year announcement coming soon!
Nomination information for the 2011 One Club ADCOLOR® Creative Award will be posted soon at www.oneclub.org! Please direct One Club ADCOLOR® nomination questions to tiffany@oneclub.org
Please click this link to nominate:http://nominate.adcolor.org/
2011 deadline is Friday, July 1 at 5pm!
Check out the 2010 ADCOLOR® Awards Honoree Speeches and Highlights at
For all ADCOLOR® Awards & Industry Conference information, please visit our Microsite designed by SBS Studios LLC atwww.adcolor.org this coming April!
The 2011 ADCOLOR® Awards & Industry Conference is a program
of The ADCOLOR® Industry Coalition and administered
by the American Advertising Federation
2011 ADCOLOR® Premiere Industry Sponsors:
CNN, DIAGEO, GOOGLE, The Home Depot, Omnicom Group, Pepsi, Publicis USA, McCann Worldgroup
Friday, September 16 - Saturday, September 17
The Beverly Hilton
Losa Angeles, CA
Sponsorship Questions? Please contact Candace Elliott at celliott@aaf.org
Book your room today:http://www.hilton.com/en/hi/groups/personalized/L/LAXBHHH-ADC-20110908/index.jhtml
The ADCOLOR® Industry Coalition is a 501(c)(6) that was founded in 2005. The AIC seeks to support, promote and inspire professionals of color and diversity champions within the advertising, marketing and media industries.
As its first initiative, The ADCOLOR® Industry Coalition launched ADCOLOR® and The ADCOLOR® Awards in 2007 to honor professionals of color, diversity champions and companies who work together to further diversity & inclusion efforts in the advertising, marketing and media industries. The ADCOLOR® Award Honorees and Alumni are the trailblazers and the torchbearers for the next generation of young diverse achievers.
The ADCOLOR® Industry Coalition founding members are Arnold Worldwide, The Advertising Club of New York, The American Advertising Federation, 4A's and Omnicom Group
from Tiffany R. Warren March 28
Monday Morning Muse: TV ON THE RADIO "WILL DO"
Starring Tunde Adebimpe and Joy Bryant
cred:
Director: Dugan O'Neal
Executive Producer: Danielle Hinde
Director of Photography: David Myrick
Visual Effects: BEMO
Production Designer: Ashley Fenton and Megan Fenton
Editor: Dugan O'Neal and Isaiah Seret
Virtual Reality Goggles by Nikolai Haas and Simon Haas
Commissioner: Michelle An
Production CO: Doomsday Ent.
DMC/INTERSCOPE 2011
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Gatorade Artist Collaboration: Kevin Peterson
Gatorade moves beyond its thirst quenching job as a sports drink brand and has gone further once again in the realm of lifestyle with a new series of artist collaborations. Illustrator and media graphics artist Kevin Peterson creates a special piece under the theme of “Go All Day” and its meaning. The video showcases his process from start to finish along with three other personalities also on board including Kris Markovich, Neuzz and Cristin Denight.
cred:
TBWA (!)
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NAACP responds to Black Press' criticism of Image Awards campaign
The NAACP issued a statement responding to criticism from black newspaper publishers about being the marketing campaign for its televised Image Awards.
Ben Jealous, president and CEO of the organization, said in the statement that the newspaper inserts for the Image Awards were produced and distributed by an outside firm which acquired a license to do so. The NAACP, he said, was told that black papers would be included, but none ultimately were included in the distribution.
"The NAACP does not condone the agency's decision to exclude Black community newspapers. It is contrary to our explicit instruction, and we were not aware of the agency's decision until after the guides hit the papers. Nonetheless, it was made for a publication that bears our name, and as CEO I take ultimate responsibility for it," stated Jealous.
Next year, he said that the contract for the viewer guides would only be licensed to "agency that can guarantee they will use Black community newspapers."
The full statement from Benjamin Todd Jealous follows:
This year's NAACP annual Image Awards television show was a great success. However, on the eve of the show a serious mistake was made: circulars that were supposed to appear in both the mainstream press and Black community newspapers only appeared in the mainstream press.
For the past five years, the Association has licensed its brand and content from the Awards program to an advertising company that specializes in producing "official viewer guides" for awards shows. These guides are distributed as circulars in local mainstream newspapers.
The advertising company originally conceived the guide and presented it as a fundraisier to the NAACP. It is solely responsible for selling the ads and handling the distribution. It pays the NAACP a licensing royalty which is used to support our ongoing diversity efforts in Hollywood.
I am very sensitive to the need to support Black community newspapers. They are the only way to assure Black readers in a given community that you actually want your ads to reach them directly. In the past, I personally have both sold and purchased ads in Black community newspapers across the country. Moreover, I dedicated years of my life to working for them directly. I served as an investigative reporter and editor for the Jackson Advocate -- the most frequently firebombed Black community newspaper in the country. I also served as Executive Director of the National Newspaper Publishers Association (NNPA) -- the industry's trade group.
Accordingly, I requested and received assurance from the advertising company that their distribution plan included Black community newspapers. However, the advertising company has failed to follow through. This year, when the guides came out they did not show up in any Black community newspapers.
The NAACP does not condone the agency's decision to exclude Black community newspapers. It is contrary to our explicit instruction, and we were not aware of the agency's decision until after the guides hit the papers. Nonetheless, it was made for a publication that bears our name, and as CEO I take ultimate responsibility for it.
For that reason, I have apologized to the NNPA and promised their leadership this will not happen again.
We have also let the agency know that we will not tolerate their abuse of the trust the NAACP has placed in them, nor that which Black community newspapers place in the NAACP.
Before next year's show, this contract will be put out to competitive bid and we will only contract with an agency that can guarantee they will use Black community newspapers.
If this company wants to do business with the NAACP again, they will need to make things right with Black community newspapers in the markets where the guide was distributed, and convince us they are capable of keeping their word.Go to Target Market News homepage
Google intros Think Quarterly
A beautifully designed quarterly to disseminate Googlisms to the world. The official story goes: Google regularly communicates with our business customers via email newsletters, updates on our official blogs, and printed materials.
On this occasion, we've sent a short book about data, called Think Quarterly, to a small number of our UK partners and advertisers. You're now on the companion website, thinkquarterly.co.uk (also available at m.thinkquarterly.co.uk, if you're on the move).
We're flattered by the positive reaction but have no plans to start selling copies! Although Think Quarterly remains firmly aimed at Google's partners and advertisers, if you're interested in the subject of data then please feel free to read on...
[Download Think Quarterly - The Data Issue (PDF 24mb)]
Doc2Dock sends out an SOS
Doc2Dock, a pun for Doctors (Physicians) and Dock (Dock), a nonprofit organization that seeks to save lives by taking advantage of materials that are not used by U.S. hospitals and sending them by ship to a country in need.
The video is actually an SOS, but symbolizing a "Save Our Supplies," which seeks to show that every year thousands of medical supplies are simply thrown away or incinerated in the U.S..
The coolest thing of all is that to make the video they printed the messages on more than 100 cardboard boxes and filling a container like the ones they send that are usually packed with supplies to underdeveloped countries.
cred:
Modernista
directed by Shilo Cassidy Gearhart.
FCC introduces procedures, oversight to eliminate 'no urban dictates'
A new Form 303-S, used for broadcast license renewals, announced by the Media Bureau last week, is aimed at advertising contracts that contain "no urban/no Spanish" dictates. It seeks to end the practice by which advertisers and their agencies intentionally by-pass urban and Latino stations, supposedly because the client has dictated that its ads not be placed with those outlets. Commercial broadcasters must complete the certification in order to renew their broadcast licenses.
FCC Chairman Julius Genachowski said, "It should be clear from today's advisory that the Commission will vigorously enforce its rules against discrimination in advertising sales contracts. As the Commission stated in its order adopting the rule, discrimination simply has no place in broadcasting."
The Enforcement Advisory also designates Chief of the Enforcement Bureau, Michele Ellison, to respond to inquiries from the public and licensees. "The advisory puts everyone on notice that the Commission has no tolerance for this type of insidious discrimination, said Ellison, "We will work in close collaboration with the Media Bureau to give this new requirement meaning."
Urban radio executives and advocates praised the FCC on its latest actions. "NABOB applauds the FCC for adopting a strong enforcement program to implement its policy against racial discrimination in advertising," stated Jim Winston, NABOB Executive Director. "By designating key enforcement officers, the FCC has given a clear message to the industry that it is taking serious measures to enforce the policy. NABOB looks forward to working with Chairman Genachowski and the FCC to make the enforcement system work."
"'No Urban' and 'no Spanish' dictates drain away an estimated $200 million a year from minority broadcasters," said David Honig, president and executive director of the Minority Media and Telecommunications Council. "By enforcing the Advertising Nondiscrimination Rule and eradicating these discriminatory practices, the FCC will help minority stations garner a 5-to-10- percent increase in revenue. Today's announcement is a huge step forward for minority broadcasters and for the nation."
"The FCC's announcement is a huge development to rid the industry of 'no Urban, no Hispanic dictates,' said Sherman Kizart, Managing Director of Kizart Media Partners "The FCC's movement in this area by devoting specific staffers to help eliminate NUDS brings a much needed internal resource to help address this problem."
For additional information regarding compliance and enforcement of the nondiscrimination certification requirement, contact Amelia Brown of the Enforcement Bureau at 202-418-2799 or at amelia.brown@fcc.gov.Go to Target Market News homepage
Smutley the Cat (((NSFW)))
This little movie was created by Goodby, Silverstein & Partners for AIDES, a French organization that fights AIDS and brings to life the character Smutley, a cat who has indiscriminate sex without protection.
Smutley is a bohemian who thinks only of sex and never uses a condom, and protagonist of the campaign "Protect Yourself," where such irresponsibility has the following pretext - a cat has many lives, but what about you, how has it?
See the video after the jump
Nike Recycles A Better World
NikeBetterWorld helps revamp the initiative things off with a new ad campaign. For those who have followed Nike ads over the years, the brand has developed a remarkable back catalog of memorable spots, as many of them factor into this piece. The whole ad is in itself comprised of 100% recycled ads which fall inline with NikeBetterWorld’s commitment to making an impact in society around the world.
Portrayals Of African American Women in the Media
much respect due to Tom Burrell
In BRAINWASHED, we explore the portrayal of African American women as sexual objects in the chapter Studs and Sluts. Check out this Fan-Made movie short that was inspired by the book. This is a fantastic example of what can be done with a little ingenuity and access to a computer!
From http://www.stopthebrainwash.com/
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Morning Music: SebastiAn – Embody (Directed by So Me)
Look out for the May 2011 release for his long overdue debut album Total, Ed Banger’s remix aficionado SebastiAn teases his with the LP cut “Embody” – a surprisingly poppy tune if you take his previous work for Daft Punk, Klaxons or the ambient score for Our Day Will Come into account. Obviously, this move will only increase his numbers of followers in the near future. The Embody EP will be released March 28, 2011. Enjoy!
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DANA TANAMACHI: graphic designer/custom chalk letterer
DANA TANAMACHI is a graphic designer and custom chalk letterer who hails from the Lone Star State, but currently resides in Brooklyn, New York. She enjoys crafting, reading, walking, and especially listening to Country music from the 1990s.
In June 2008, Dana moved to New York City and began working at SpotCo designing posters for Broadway shows. Currently, she works at Louise Fili Ltd, a NYC-based studio specializing in logo, package, restaurant, and book design.
After hours, she can be found writing on people's walls all over New York City as a custom chalk letterer. And she is most certainly available for commission.
Dana's chalk lettering has recently been featured on blogs such as 100 Layer Cake, Hello!Lucky, Quipsologies,DesignWorkLife, Apartment Therapy, Martha Stewart Weddings and Kottke.org.
More @ http://www.danatanamachi.com
DesignersMX is all about music, design & inspiration
ABOUT DESIGNERS.MX
Mixes created and designed, by designers. Designers.MX is about discovering new music. Music that drives our favorite designers, and allowing them to create a unique cover design for each of their individual playlists. A daily music and design masterpiece.
More @ http://designers.mx
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2011 St. Louis Addy Awards show reel
2011 St. Louis Addy Awards show reel produced in-house by 90˚W. Video shot by 90˚W and Bad Dog Pictures. Original composition by Mark Bartels.
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Design Gets More Diverse
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| From left: Matthew Septimus; Darren Cox; Kevin Kunstadt & Andrew Kenney |
LONDON — One night at design school in London, Eddie Opara was working late with a friend, Kojo Boateng. “A friend of ours came in and was like: ‘Why are you still here?”’ he recalled. “Kojo said: ‘It’s because we’re black. We have to work harder than you.’ I don’t know if it was true, but that was how we felt.”
Twenty years later, Mr. Opara is a partner of Pentagram, the prestigious design group in New York, and Mr. Boateng is design director of ITN, the television news network in London. They have joined the elite band of successful black designers in Europe and North America, which includes Gail Anderson in graphics, Joshua Darden in typography and the furniture designer Stephen Burks.
Yet such successes are still relatively rare. Women have long complained that design has been a “man’s world,” but white man’s world would be more accurate. “There are more black designers coming up now,” Mr. Opara said. “But it is disappointing that there aren’t more of us.”
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| Gail Anderson |
It is, though design has come a long way since Charles Harrison first tried to join the design team at Sears, Roebuck and Company in Chicago in 1956. A manager told him that there was an unwritten policy against employing black people. Sears eventually hired him in 1961, and he worked there for 32 years, becoming chief designer and developing more than 600 products, many of them best sellers.
But designers of color, even those as accomplished as Mr. Harrison, were largely ignored by the design establishment until fairly recently. Historically, design has had difficulty with diversity. Culturally, it was dominated by European Modernism throughout the 20th century, when its values shaped industrial design worldwide, even in North America. Economically, design was defined by standardization, and the need to exploit economies of scale by making huge quantities of the same things.
Design is becoming more eclectic, but surprisingly slowly in some respects. Digital technology has eroded the economic benefits of standardization. And design increasingly reflects the cultural diversity both of its established Western markets and expanding ones in Asia, Africa and Latin America, where a new generation of designers is emerging. Those designers are defining their own approaches, which are influencing their peers elsewhere.
Designers of color are benefiting from these changes, not least because design is largely a meritocratic profession. It is tough for everyone, especially at the top. No designer secures a sought-after job like Mr. Boateng’s, or coveted international commissions like Mr. Burks’s, without talent, courage, charisma and determination, but they do tend to be judged on performance.
“Of course some inequality still exists, but I’ve never personally felt discriminated against,” Mr. Burks said. “I would hope that the color of my skin doesn’t change the way people see my work, or in any way change the voice or impact my work can have.”
“I really haven’t encountered any problems,” Ms. Anderson added. “When I worked at The Boston Globe way back, someone at the front door asked if I was a messenger. I thought: ‘Are you kidding?’ Every person of color has ridiculous stories like that. But I don’t think the creative industries focus on the color issue as much as others may. It’s all about talent and your ability to communicate effectively.”
Still, relatively few black teens are choosing to pursue careers in design. The number of designers of Asian descent has soared in Europe and North America, as some have bagged top jobs with crack design teams at companies like Apple. At the Rhode Island School of Design, the number of students identifying themselves as Asian rose from 9.2 percent in 1990 to 14.53 percent in 2010, while the number of black students fell from 2.5 percent to 1.65 percent.
A similar pattern is repeated elsewhere. “The overall proportion of African-American students at degree-granting institutions in the U.S. tracks fairly closely to the population at 13 percent or 14 percent, but African-Americans are not going to art and design schools in the same numbers, it’s closer to 4 percent,” said Joel Towers, executive dean of Parsons The New School for Design in New York.
More @ NYT.com
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The Battle of Booty & Boobies
This puts a whole new spin on T&A, tennis and athletics, that is. I don't know what they're selling here but, I'm buying. What's the target audience? I believe it's 12 year old inner child-boy. Little Craigy approves this ad. Older, wiser Mr. Brimm thinks this kind of trashy advertising hurts the craft and belittles what dignity advertising does have. I think a few more views of this video will confirm all suspicions.
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Disney Dreams Portrait series 2011
The Disney Parks Blog has posted the latest additions to Annie Leibovitz’s “Disney Dream Portrait” series.
The three new photos include Olivia Wilde as the Evil Queen and Alec Baldwin as the magic mirror from Snow White, Penelope Cruz and Jeff Bridges as the title characters of Beauty and the Beast, and Queen Latifah as Ursula from The Little Mermaid.
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Crispin Porter & Bogusky firing leaves Burger King's black targeted advertising in limbo
Burger King, the nation's second largest quick service restaurant chain, announced on Friday that it had severed ties with its general marketing advertising agency, Crispin Porter & Bogusky after seven years.
A jointly released statement by both parties said:
"Burger King Corp. and Crispin Porter & Bogusky have enjoyed a tremendously successful relationship over the past seven and a half years. During that time, our creative partnership resulted in countless innovative and engaging campaigns for the BK brand. We are incredibly proud of all that we have accomplished together, but have mutually decided that now is the right time to part ways. We are fans of each others' work and wish each other much success in the future."
The firing comes seven months after Burger King terminated its relationship with both its African-American and Hispanic ad agencies, UniWorld Group and LatinWorks. The company said it intended African-American ads to be created by Wunderman, a WPP agency, and Hispanic work would be done by Crispin.
"We felt the right decision for Burger King is to address all our consumers as a whole, instead of taking a segmented approach," Leo Leon, vice president for marketing impact at the Burger King North American operations was quoted as saying.
African-Americans spend an estimated $1.1 billion annually at Burger King.
While Burger King has changed its general market advertising assignment numerous times over the years, UniWorld Group had been the one constant in the fast food chain's marketing efforts. For the past 25 years, UniWorld has been its only African-American ad shop, and during one period when the chain changed agency assignments, UWG handled the general market advertising as well for more than a year.
Ad spending by Burger King in African-American targeted media has been declining. In 2008, according to industry statistics, it spent $8.7 million in black targeted media. A year later, that figure dropped 27% to $6.2 million.
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